From business case to Mature Product: A step-by-step guide to using Moodle in your business. A presentation prepared for Midwest Moodle Moot by Penny Mondani.
http://pennymondani.com/wp-content/uploads/2011/07/Using-Moodle-for-Business-by-Penny-Mondani.pdf
Source: http://pennymondani.com/tag/elearning-for-small-business/